In this episode of Redken's New Hue, New You, we meet Anne, a bright and energetic teen from NYC. Anne has always been inspired by her Aunt, who has recently been diagnosed with Breast Cancer. To show her love for her aunt and her support of this amazing worldwide cause, Anne seeks out a pink haircolor transformation.
Anne's stylist, Redken Artist Tara Abramowicz is honored to help Anne make this powerful statement with her hair, and provides Anne with an incredible haircolor transformation.
Watch this video to hear Anne's amazing story!
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Concept by Morgan Yates, Blonde + Co, and Redken.